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	<title>Dave Underwood on Digital Marketing &#38; Online Strategy &#187; social media</title>
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	<description>A New Zealand perspective on search engine marketing, web analytics, social media &#38; more</description>
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		<title>Proof Of Concept</title>
		<link>http://daveunderwood.com/2008-01-06/proof-of-concept/</link>
		<comments>http://daveunderwood.com/2008-01-06/proof-of-concept/#comments</comments>
		<pubDate>Mon, 07 Jan 2008 04:33:29 +0000</pubDate>
		<dc:creator>Dave Underwood</dc:creator>
				<category><![CDATA[social media]]></category>
		<category><![CDATA[google talk]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://daveunderwood.com/?p=24</guid>
		<description><![CDATA[I&#8217;ve spent the last couple of days mucking around with Twitter. I can&#8217;t gauge how many people are using in New Zealand yet but I&#8217;m keen to get everyone on it. In a nutshell: Twitter lets you broadcast &#8220;what I am doing&#8221; by updating your online profile. Those &#8220;following&#8221; your profile can choose how to [...]]]></description>
			<content:encoded><![CDATA[<p></p><p>I&#8217;ve spent the last couple of days mucking around with Twitter. I can&#8217;t gauge how many people are using in New Zealand yet but I&#8217;m keen to get everyone on it.</p>
<p>In a nutshell:<br />
Twitter lets you broadcast &#8220;what I am doing&#8221; by updating your online profile. Those &#8220;following&#8221; your profile can choose how to receive your updates i.e. email, text messaging, instant message, RSS.</p>
<p>To understand this, your friends can be &#8220;following&#8221; your profile and if you&#8217;re going out for drinks you can update your profile with that information, your friends get updated and those keen can join you for drinks.</p>
<p>The cool thing about this is that it is free. You also don&#8217;t need to update your profile for everyone, it is possible to send twitter messages or &#8220;twits&#8221; for short directly to individual users following you. If you understand that correctly, it is possible to send text messages for free&#8230;as long as they are on Twitter.</p>
<p>If you use an Instant Messaging client, i.e. Google Talk, it&#8217;s possible to update your Twitter profile directly from your client which makes that process easy and accessible.</p>
<p>The most interesting functionality I&#8217;ve discovered so far is if someones profile I am following is updated, I get that twit on my Google Talk. But if I sign out of Google Talk I get the twit on my cellphone. Which makes sense &#038; is functionality I would want if it weren&#8217;t available.</p>
<p>Sign up to <a href="http://twitter.com">Twitter</a>. If you live in Auckland, <a href="https://twitter.com/daveunderwood">follow my profile</a>!</p>
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